You could build a website without doing branding, but why would you want to? Not everyone who does branding does website design and not everyone who does web design does branding. Or even really gets it. Sure, you could save a buck or two by hiring someone to just get your website done, or you could even sift through the blogs and online support and stumble through Weebly or WordPress and get pretty far. I’ve seen some beautiful self-done sites! But there is a big difference between a well-done site and one that is intentionally created with the long-term business vision in mind.
So what is different when you involve branding? Well, for one, the website does not even begin to get started until you’ve got some basic, foundational clarity and definitions in place. Here at Branding Intuitive, we take all of our cherished clients through a proven process we call the Business Vision Articulation™ that flexes their dreamers wings while still staying tethered to reality. It’s actually quite fantastic.
From there, we go over everything in detail. We evaluate their current brand name if they already have one or and/or come up with a new one that fits and supports everything that they want to encompass. While taking into account a healthy respect for intellectual property so that they don’t find themselves in the middle of a lawsuit down the road for stepping on someone else’s toes, even if just unknowingly. Taking an expert along this path of brainstorming and creativity can save you not only massive amounts of money, but possibly the actual empire you are building.
After all of that, we work out your completely custom, premium logo. This is a pivotal part of your brand as it represents visually all that you are building. It is only after the logo is completed that we have a good idea of what style, substance and needs that your website needs to fulfill. The whole process is systematized, calculated and really gives you a sense of peace and direction to your budding brand. Watching it all come together, time and time again is a humbling and beautiful process.
There are many ways to go about launching a business, and I have done quite a few of them myself. I’ve come to learn that there are many seen and unseen benefits to the Website Design + Branding combo.
CONTACT US today to book your FREE Consultation! We can assess what your needs, wants and desires are for your brand, often when you’re not even clear on them yourself. After which, you will get a detailed Pricing Proposal and Engagement Agreement and from there the launching of your brand new brand can begin!